Marketing Executive Course

For You
For Business

Marketing Executive Course

PRIVATE

PRIVATE COURSE

*Certification Fee Applicable

1 Year Access
Intermediate
7 Students
1 day, 9 hours

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£25.00 /Unit Price

£500

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Overview

As a marketing executive, you are the brains behind the brand, who knows your target market inside and out, and what will appeal to your core customers. This marketing executive course is a complete introduction to marketing and sales and will equip you with the necessary skills and knowledge to kick-start your career in this field.

In this course, you will learn how to boost brand awareness, conduct market research, build your company’s presence on social media, plus much more. You will explore the role and responsibilities of a marketing executive in detail, and learn how to identify opportunities for advertising to stay one step ahead of your competitors.

Enrol today, and fast-track your career!

Highlights of The Marketing Executive Course:

Learn how to plan, develop and execute effective marketing communication campaigns
Be able to identify advertising opportunities and have a clear understanding of customers’ needs
Discover effective marketing strategies and techniques to boost brand awareness
Understand how to conduct thorough market research and analyse data
Be able to develop strong customer and client relationships
Have a solid knowledge of social media and how to engage your target audience through various channels
Gain an understanding of the different types of marketing materials
Develop strong relationships with stakeholders and understand the basics of stakeholder management

Course design

The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.

You are taught through a combination of

Video lessons
Online study materials
Mock exams
Multiple-choice assessment

How is the course assessed?

To successfully complete the course you must pass an automated, multiple-choice assessment. The assessment is delivered through our online learning platform. You will receive the results of your assessment immediately upon completion.

Will I receive a certificate of completion?

Upon successful completion, you will qualify for the UK and internationally-recognised certificate and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £9 and Hardcopy Certificate for £15.

Why study this course

Whether you’re an existing practitioner or aspiring professional, this course will enhance your expertise and boost your CV with key skills and an accredited qualification attesting to your knowledge.

The Marketing Executive Course is open to all, with no formal entry requirements. All you need is a passion for learning, a good understanding of the English language, numeracy and IT, and to be over the age of 16.

Course Curriculum

Introduction to Sales
	Sales Management- Part 1	01:00:00
	Sales Management- Part 2	01:00:00
	Sales Management- Part 3	01:00:00
	Sales Management- part 4	01:00:00
	Sales Management- Part 5	01:00:00
	Sales Management- Part 6	01:00:00
	Sales Management- Part 7	01:00:00
Sales Management
	Module One – Getting Started	01:00:00
	Module Two – Understanding the Talk	01:00:00
	Module Three – Getting Prepared to Make the Call	01:00:00
	Module Four – Creative Openings	01:00:00
	Module Five – Making Your Pitch	01:00:00
	Module Six – Handling Objections	01:00:00
	Module Seven – Sealing the Deal	00:30:00
	Module Eight – Following Up	01:00:00
	Module Nine – Setting Goals	01:00:00
	Module Ten – Managing Your Data	00:30:00
	Module Eleven – Using a Prospect Board	01:00:00
	Module Twelve – Wrapping Up	01:00:00
Introduction to Marketing
	Module One – Getting Started	00:30:00
	Module Two – What is Marketing	00:30:00
	Module Three – Common Marketing Types (I)	00:30:00
	Module Four – Common Marketing Types (II)	00:30:00
	Module Five – The Marketing Mix	00:30:00
	Module Six – Communicating the Right Way	01:00:00
	Module Seven – Customer Communications	00:30:00
	Module Eight – Marketing Goals	00:30:00
	Module Nine – The Marketing Funnel	01:00:00
	Module Ten – Marketing Mistakes (I)	01:00:00
	Module Eleven – Marketing Mistakes (II)	01:00:00
	Module Twelve – Wrapping Up	00:30:00
	Diploma in Marketing- Activities	00:00:00
Sales and Marketing
	Defining Marketing	00:30:00
	Recognising Trends	00:15:00
	Doing Market Research	00:00:00
	Strategies for Success	00:15:00
	Mission Statements	00:15:00
	Trade Shows	00:15:00
	Developing a Marketing Plan	00:30:00
	Increasing Business	00:15:00
	Saying No to New Business	00:30:00
	Advertising Myths	00:30:00
	Networking Tips	00:30:00
Sales Strategies
	Selling Skills	00:15:00
	The Sales Cycle	00:30:00
	Framing Success	00:15:00
	Setting Goals with SPIRIT!	00:15:00
	The Path to Efficiency	00:15:00
	Customer Service	00:15:00
	Selling More	00:15:00
	Selling Price	00:15:00
Recommended Reading
	Recommended Reading : Marketing Executive Course	00:00:00
Mock Exam
	Mock Exam – Marketing Executive Course	00:30:00
Final Exam
	Final Exam – Marketing Executive Course	00:30:00